Pharmaceutical & Life Science innovation has long been focused on the development and delivery of lifesaving, health-focused products and services. The Pharmaceutical, Life Science industry is being reshaped by the innovative use of big data and Technology innovation.
New entrants into the marketplace are changing the way they deliver products, forcing long-standing pharmaceutical companies to adopt new ways of competing.
Digital technologies and evolving consumer expectations are challenging companies to deliver better outcomes—faster, more efficiently and in a highly personalized manner. This change is forcing pharmaceutical companies to rethink their business models and restructure the value chain from the ability to digitalize the model and accelerate innovation.
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